IT/ILT: Where TPO considered concept of bright line test for determining excessive AMP expenditure incurred by assessee for brand building, in view of fact that Delhi High Court in case of Sony Ericsson Mobile Communications India (P.) Ltd. v. CIT [2015] 374 ITR 118/55 taxmann.com 240/231 Taxman 113 had rejected applicability of bright line test, matter required readjudication
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